During the 2008 presidential race, Barack Obama and his minions revolutionized the campaign landscape with their methods targeted at young voters. Millennials were bombarded with messages around every corner. From memorable memes to hip hashtags, the strategy of the left made the right’s look older than, well, John McCain. They even roped in some of the year’s hottest celebrities to promote catchy slogans like “Vote or Die,” because who wouldn’t want to take serious political advice like that from the well-informed likes of Paris Hilton?
Needless to say, the effort paid off, with young voters making a significant contribution to Obama’s landslide margins. However, in the years since that groundbreaking election, the administration’s image of your friend’s cool parents who have iPads and watch Breaking Bad is finally showing its true wrinkles, due in large part to the very competitive advantage that got it into the White House in the first place: technology.
The most obvious example is health care. If liberals really had an administration of hipsters, the one thing they should be able to pull off is a website, while smoking a pipe and wearing kitschy prescription-less glasses, of course. But alas, the very person in charge of the project, Health and Human Services Secretary Kathleen Sebelius, has had zero answers for the ongoing bugs that have plagued the process. Not to mention Nancy Pelosi’s interview on the Daily Show, where she blatantly said she didn’t know why the government couldn’t just contract out the website’s construction. Interesting thought for a liberal news show to suggest the government use the market for help with policy implementation. Imagine that.
Moreover, America has also learned that one man has the power to bring national security to its knees with a few clicks of a mouse. Just Google Edward Snowden for more details. Examples like these reveal the true nature of big government and a disappointing reality for its former millennial supporters.
The generation that bought into the Hope and Change movement is seeing a gap between what the free market has done to improve their daily lives and the jungle of government bureaucracy. When consumers get the latest smart phone, tablet, or laptop, they expect things to work as they should. You open the box, press the button, and go. If a product line malfunctions, the company would be destined for bankruptcy. Thanks to the magic of competition in the free market, we as consumers are simply used to things working like they should.
As the liberal agenda unravels at its seams, Gen Yers are becoming increasingly disillusioned to the mixed messages of big government. No matter how many college basketball brackets or Lil Wayne references the President makes, they are matched by the Vice President’s comments of not being a “technology geek” and manufactured smile. Thanks to the past five years, we have seen the consequences of gross government overreach and the unveiling of remarkably sub-standard products.
So how can government usher itself into the twenty-first century? Come out from behind the curtain, and let those who have set the standard of excellence in this country do what they do best.